Sociuu’s e-book “Employee Advocacy for Marketing & Social Media Professionals” is based on implementing our employee advocacy platform in companies ranging from 50 to 25.000 employees.

We hope that you will find or e-book useful – either as a script – or simply as inspiration in “how-to” get going.

I the e-book you will find practical content, examples and guidelines like;

• 1st & 2nd generation employee advocacy programs

• The adoption of strategic employee advocacy programs

• There is no “late mover” advantages – more the opposite!

• Employee advocacy outperforms paid substancially

• Employee brand engagement drives customer brand engagement

• Pulse vs Spikes

• The social media “network demography” of an employee

• Where do employee advocacy support the funnel ?

• Content – leverage what`s already there!