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How Croonwolter&dros boosted SoMe content through Employee Advocacy

croonwolter-image

Industry

Technology

Challenge

The problem your customer faced. This content should be short and skimmable. Two to three sentences are a good standard for the right amount of content.

Results

The impact your customer saw. Two to three sentences are a good standard for the right amount of content.

Key Product

Product one

74%
Adoption Rate
€60.300
Earned Media Value (in 6 months)
9,2
ROI

“The Sociuu addon to our Brandwatch social media platform is a brilliant way to leverage the effect of social media content. The system set-up and implementation were a smooth and hassle-free process with super service from Sociuu. We are thrilled with our team who have embraced the Employee advocacy program far beyond our expectations and secured outstanding results. ”

Beau Bauman

Digital Content Marketeer @ Croonwolter&dros

Croonwolter-dros

About Croonwolter&dros

Since 1875, has been designing, implementing and managing invisible technologies that make iconic buildings and critical infrastructure safe, comfortable and sustainable.

The Challenge

In today’s digital age, social media plays a crucial role in shaping a company’s brand image and reputation. However, a traditional push-based approach to social media marketing can only do so much. That’s why we proposed a new addition to Croonwolter&dros digital strategy – Employee Advocacy.

The Solution

By combining traditional push messages with employee-driven advocacy pull, Croonwolter&dros were able to significantly enhance the impact of their social media activities and reach a wider audience.

Boosting Social Media with Employee Advocacy

By harnessing the power of Employee Advocacy, Croonwolter&dros were able to significantly boost the reach and impact of their social media content. With employees advocating for the brand on their personal social media accounts, Croonwolter&dros could tap into new networks and reach a wider audience.

Additionally, the content shared by employees is often more trusted and credible than content shared by the company directly, as it comes from a real person with personal experience and knowledge.

The Sociuu addon to our Brandwatch social media platform is a brilliant way to leverage the effect of social media content. The system set-up and implementation were a smooth and hassle-free process with super service from Sociuu. We are thrilled with our team who have embraced the Employee advocacy program far beyond our expectations and secured outstanding results. 

-Beau Bauman

The Results

Key takeaways

Harnessing the power of Employee Advocacy to significantly boost reach and impact in Social Media channels.

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