How Croonwolter&dros boosted SoMe content through Employee Advocacy
Industry
Technology
Challenge
The problem your customer faced. This content should be short and skimmable. Two to three sentences are a good standard for the right amount of content.
Results
The impact your customer saw. Two to three sentences are a good standard for the right amount of content.
Key Product
Product one
“The Sociuu addon to our Brandwatch social media platform is a brilliant way to leverage the effect of social media content. The system set-up and implementation were a smooth and hassle-free process with super service from Sociuu. We are thrilled with our team who have embraced the Employee advocacy program far beyond our expectations and secured outstanding results. ”
Beau Bauman
Digital Content Marketeer @ Croonwolter&dros
About Croonwolter&dros
Since 1875, has been designing, implementing and managing invisible technologies that make iconic buildings and critical infrastructure safe, comfortable and sustainable.The Challenge
In today’s digital age, social media plays a crucial role in shaping a company’s brand image and reputation. However, a traditional push-based approach to social media marketing can only do so much. That’s why we proposed a new addition to Croonwolter&dros digital strategy – Employee Advocacy.
The Solution
By combining traditional push messages with employee-driven advocacy pull, Croonwolter&dros were able to significantly enhance the impact of their social media activities and reach a wider audience.
Boosting Social Media with Employee Advocacy
By harnessing the power of Employee Advocacy, Croonwolter&dros were able to significantly boost the reach and impact of their social media content. With employees advocating for the brand on their personal social media accounts, Croonwolter&dros could tap into new networks and reach a wider audience.
Additionally, the content shared by employees is often more trusted and credible than content shared by the company directly, as it comes from a real person with personal experience and knowledge.
“The Sociuu addon to our Brandwatch social media platform is a brilliant way to leverage the effect of social media content. The system set-up and implementation were a smooth and hassle-free process with super service from Sociuu. We are thrilled with our team who have embraced the Employee advocacy program far beyond our expectations and secured outstanding results. ”
-Beau Bauman
The Results
Key takeaways
Harnessing the power of Employee Advocacy to significantly boost reach and impact in Social Media channels.